With Niche Tech World References, Vibe Hopes Its Billboards Reach Start-Up Insiders

Billboards that wouldn’t make sense to people outside the tech industry have become common in the Bay Area. One company took the microtargeting game to another level.

The New York Times > Advertising and Marketing

Warner Bros gives Paramount seven days to make ‘best and final’ offer

Waiver from Netflix allows film company to engage with rival bidder if it could lead to a ‘reasonably superior offer’Business live – latest updatesWarner Bros Discovery (WBD) has reopened talks with Paramount Skydance, giving the company seven days to table its best and final offer and top an existing agreement with Netflix.WBD has so far stuck to its binding agreement with Netflix and rejected a series of sweetened offers from Paramount, resulting in the company pursuing a hostile $108.4bn (£76.8bn) takeover directly with shareholders Continue reading...

The Guardian > Media

YouTuber Look Mum No Computer chosen as UK entry for Eurovision 2026

Singer-songwriter Sam Battle has built online fanbase through building and playing unusual instrumentsThe YouTuber and experimental singer-songwriter Look Mum No Computer will represent the UK at the Eurovision song contest in Vienna in May, the BBC has announced.The performer and self-professed Eurovision fan, whose real name is Sam Battle, launched his YouTube channel in 2016. He has amassed more than 85m views and 1.4 million subscribers and followers across his various social accounts. Continue reading...

The Guardian > Media

Anderson Cooper to leave 60 Minutes amid turmoil at CBS News

Cooper is leaving the fabled news show after nearly 20 years amid a shake-up under new editor-in-chief Bari WeissAnderson Cooper will leave the CBS News program 60 Minutes after nearly two decades, he said on Monday, in the latest staffing shake-up to hit the storied news magazine amid broader newsroom changes under the new editor-in-chief, Bari Weiss.“Being a correspondent at 60 Minutes has been one of the great honors of my career. I got to tell amazing stories, and work with some of the best producers, editors and camera crews in the business,” Cooper said in a statement. “For nearly twenty years, I’ve been able to balance my jobs at CNN and CBS, but I have little kids now and I w..

The Guardian > Media

Spain to investigate social media firms over AI-generated child sexual abuse material

PM says action is looking at potential criminal liability in order to protect children and end ‘impunity’ of online platformsThe Spanish government will ask prosecutors to investigate the social media companies X, Meta and TikTok to determine whether they have committed criminal offences by allegedly allowing their AI to generate and disseminate child sexual abuse material.Spain’s socialist prime minister, Pedro Sánchez, said his government had taken the decision to protect “the mental health, dignity and rights of our sons and daughters” and to end the “impunity” of huge social media platforms. Continue reading...

The Guardian > Media

Should Drug Companies Be Advertising to Consumers?

Aging means “becoming a target” of the industry, one expert said. After decades of debate, politicians of all stripes are proposing bans.

The New York Times > Advertising and Marketing